Zero-Levy Report Card

Zero-Levy Report Card — CIRCIL Avoidance Scorecard

The Zero-Levy Report Card gamifies the CIRCIL Levy avoidance journey for 905WOOD clients. By presenting diversion performance as a visual progress tracker moving toward the $0.00 CIRCIL Levy target, this document transforms a compliance obligation into a competitive achievement — clients can see exactly how close they are to eliminating their waste levy entirely.

The scorecard tracks: current CIRCIL Levy rate per tonne (based on diversion percentage), trend over the last 6 months (improving, stable, declining), specific actions that would reduce the levy rate, comparison against industry benchmarks, cumulative levy savings since engagement with 905WOOD, and projected annual savings at current trajectory.

The psychology behind the Zero-Levy Report Card is intentional: loss aversion research shows that people are more motivated by avoiding losses than achieving gains. By framing CIRCIL Levy payments as avoidable losses — money that could be saved through better sorting — the report card drives behavioral change at the source separation level where it has the greatest impact on diversion rates.

Clients who achieve and maintain zero CIRCIL Levy status become powerful case studies and referral sources. The competitive dynamic between GCs comparing their waste performance creates organic marketing momentum for 905WOOD's sorting-first approach. This report card is a key component of the Sales Chain's retention and upsell sequence.